• Fri. Apr 18th, 2025

AT&T Stadium confirms 2026 FWC turf investment

Jerry Jones, the owner of the AT&T Stadium in Dallas, has confirmed that he is considering acquiring grass growth technology in order to be able to host the 2026 FIFA World Cup.

Last week, Sportsfields.info already hinted that most of the venues projected to host a FIFA World Cup game could not do without such technology.

According to the Dallas Morning News, organizers of FIFA met with stadium management this week. Heimo Schirgi, FIFA’s chief operating officer, said part of the meeting had to do with coming up with a solution so the stadium will have a natural grass surface through the entire World Cup.

The DMN quoted somebody who was familiar with the meeting saying: “For the first time ever, we will have a system to grow the grass during the time period of the event, and that is very different from how we did it when had other events.” This was Cowboys executive VP of business operations Chad Estis. “We have a whole team working alongside FIFA. We are confident that we will have a very good field for the event but we are still actually piecing together total costs,” he added.

Guy Oldenkotte

Guy Oldenkotte is senior editor of sportsfields.info and has been covering the outdoor sportssurfaces market and industry since 2003

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